Most popular online casinos in the UK, ranked by traffic, daily players and player base

Most Popular UK Casinos - player data ranks

Unlike poker sites, online casinos do not publish player data such as how many players play every day, every week, every month or how many players have signed up in total. The true figures are usually a  secret as they would prove invaluable to competitors. However using a combination of factors it is possible to get a close approximation of these secret figures.

Not only is this data useful to casual surfers and industry regulars, but online casino players will also find this useful as popularity is an excellent indicator of a casino's reputability, security, and overall quality - there's no better judge of online casinos than online casino players.

How We Made The List

We have used a combination of Alexa data, Compete Pro data, business statements from publically listed companies and insider information to create the first list of online casinos ranked by popularity and number of players. Online casino signup data, monthly players and daily players are the principle categories.

We were provided with player data for two UK online casinos from an inside source. Some player data was also available publically from companies listed on the stock exchange. We then cross referenced this with traffic data from Alexa and Compete Pro and other readily available information such as how long the casino has been online and developed a formula we could then use to calculate the private figures for the remaining online casinos in the UK.

The data pertains to UK online casinos principally serving UK players. Figures represent the subset of customers who are based in the UK and do not include international players.

UK Online Casino	Total Number of Players	Active Monthly Players	Active Daily Players	Online Since
888 Casino #1 Popular UK Casino	5,240,000	520,000	170,000	1997
Ladbrokes #2 Popular UK Casino	3,850,000	420,000	190,000	2000
PartyCasino #3 Popular UK Casino	6,250,000	340,000	125,000	2006
Bet365 #4 Popular UK Casino	2,150,000	300,000	105,000	2001
William Hill #5 Popular UK Casino	3,250,000	260,000	85,000	1998
JackpotJoy #6 Popular UK Casino	2,200,000	255,000	82,000	2001
Spin Palace #7 Popular UK Casino	1,350,000	210,000	52,000	2001
32 Red #8 Popular UK Casino	1,200,000	205,000	48,000	2002
Intercasino #9 Popular UK Casino	4,500,000	180,000	40,000	1996
Mansion Casino #10 Popular UK Casino	1,058,000	160,000	23,000	2004
Betfred Casino #11 Popular UK Casino	1,210,000	130,000	15,000	2004
Cirrus UK #12 Popular UK Casino	650,000	75,000	7250	2001
Paddy Power #13 Popular UK Casino	430,000	30,000	6,000	2009

Popularity Table Disclaimer

Please note that the table does not reveal which sites the leaked data came from in order to protect the sources. The other figures are based on a highly detailed formula using the figures provided by the insiders such as how many players are registered, how many players play on any particular day of a given month, with the figures averaged out over three years to give a typical player value for each day of the month, as well as seasonal trend data. However they remain approximations and cannot be considered definitive numbers. In order to protect the sources all numbers have been rounded down to the nearest thousand.

We have other revelatory tables available such as the first frank and honest guide to casino bonuses based on which demands they place on players before the bonus becomes cashable - Fair Bonuses Ranked. As well as more straightforward guides such as a list of which UK and European Casinos accept Paypal and which casino is the best for high stakes games.