Pragmatic Play Develops New Live Casino Content for UK, Partners with William Hill

October 2nd, 2023: Pragmatic Play is one of the industry’s aggressive players, offering top-notch casino games and slots licensed in different jurisdictions. The company has recently expanded its portfolio to include live dealer games. One of its latest projects is developing a new Live Casino product range for the United Kingdom market. For this new gaming project, the Pragmatic Play team partners with the popular British operator William Hill, an 888 Holdings plc group member.  With this new partnership, Pragmatic Play expects to grow its audience and UK footprint with William Hill, hosting its online slot portfolio since 2017.

Pragmatic Play continues its march to expand its market

Pragmatic Play has been busy developing new products and expanding its betting footprint like leading software brands. In recent months, the company has been active in growing its casino content and marketing it in regulated markets. A press statement shared that it signed deals with operators in European countries, including Switzerland, Sweden, and the Netherlands.

According to Irina Cornides, Pragmatic Play’s Chief Operating Officer, William Hill is a huge global brand, and the company is happy to grow its partnership with the team. Ms. Cornides further shared, “From traditional titles to vertical-spanning hybrid products, we’re immensely proud to create exceptional experiences and can’t wait to deliver these to William Hill customers.”

The same press release from Pragmatic Play also quoted Richard Atkinson, the Global Head of Live Casino at 888 Holdings plc, saying that Pragmatic Play’s Live Casino portfolio is popular among players, and the team is valued and respected in the industry for their forward-thinking and the quality of their games. He added that they have “worked closely together for six years and look forward to elevating our partnership further with the addition of Pragmatic Play’s Live Casino products as we both continue to grow.”

Popular live dealer games from Pragmatic Play

Pragmatic Play is home to a growing list of premium live casino games. Most of its live dealer titles are anchored on its Play™ technology that offers exciting twists to familiar casino game favourites. To provide its players with an entertaining and engaging casino experience, the live casino games under its portfolio feature realistic gameplay and gaming experiences, which re-creates the atmosphere of a land-based casino.

Also, most of the live casino games from this site boast helpful features such as detailed game statistics, betting history, quick and easy bets, animations, and sound effects. Some of the exciting Pragmatic Play titles to play include Vegas Ball Bonanza, PowerUp Roulette, Boom City, and SWeet Bonanza Candyland.